The team at Webinar Resources wanted to do something special for this holiday season and it all started with losing my dog, Bella, a great Pyrenees who likes to run away. I did find Bella but I also discovered how quickly my team can build and launch a solution.
The day after Bella ran away, I started using the tools and practices that we use to provide customer acquisition. Now we have blended the best of our solutions, partners and best practices and are pleased to announce the launch of MyChristmasBook.com. MyChristmasBook.com is a unique online, personalized Christmas Story Photo Book application. Personalized photo books can we ordered online and you can submit a child's name that will be inserted throughout the story in text and personalized images.
The child becomes part of the story of "Santa and the Lost Dog". Beautiful winter photos and fun animation bring the story to life through a personalized Brainshark presentation embedded in an ExactTarget landing page. Each landing page is unique and assigned a personalized URL (PURL) upon the email delivery of the link to the online book.
We are kicking off the launch with a Vontoo call from Santa himself. Just text the keyword Santa to 88769 and you will find out if you are on the naughty or nice list and will receive a call from Santa. Santa will also post notes periodically on the personalized landing pages for the children.
Social media will also play a major role in the launch and landing page activity. Each personalized Christmas story photo book can be shared through a variety of social media links - Twitter, Facebook ShareThis and Brainshark presentation emals. No doubt you will hear about MyChristmasBook.com through social media links that we have updated.
For more information, visit http://www.mychristmasbook.com or text the keyword Santa to 88769. You can even try out a sample personalized presentation on the site buy going to the Try It link on the site.
We know that every child loves Santa, our readers love social media and Webinar Resources loves personalization. Bring it all together as we blend the best in this new genre for online children's stories. Happy Holidays everyone!
The day after Bella ran away, I started using the tools and practices that we use to provide customer acquisition. Now we have blended the best of our solutions, partners and best practices and are pleased to announce the launch of MyChristmasBook.com. MyChristmasBook.com is a unique online, personalized Christmas Story Photo Book application. Personalized photo books can we ordered online and you can submit a child's name that will be inserted throughout the story in text and personalized images.
The child becomes part of the story of "Santa and the Lost Dog". Beautiful winter photos and fun animation bring the story to life through a personalized Brainshark presentation embedded in an ExactTarget landing page. Each landing page is unique and assigned a personalized URL (PURL) upon the email delivery of the link to the online book.
We are kicking off the launch with a Vontoo call from Santa himself. Just text the keyword Santa to 88769 and you will find out if you are on the naughty or nice list and will receive a call from Santa. Santa will also post notes periodically on the personalized landing pages for the children.
Social media will also play a major role in the launch and landing page activity. Each personalized Christmas story photo book can be shared through a variety of social media links - Twitter, Facebook ShareThis and Brainshark presentation emals. No doubt you will hear about MyChristmasBook.com through social media links that we have updated.
For more information, visit http://www.mychristmasbook.com or text the keyword Santa to 88769. You can even try out a sample personalized presentation on the site buy going to the Try It link on the site.
We know that every child loves Santa, our readers love social media and Webinar Resources loves personalization. Bring it all together as we blend the best in this new genre for online children's stories. Happy Holidays everyone!
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